Lead Generation: The Importance of Lead Nurturing

Hi. Welcome to the importance of lead nurturing. I’m Courtney from HubSpot Academy. Lead nurturing is important to inbound marketing because it’s your opportunity to provide value to your leads and customers and help them grow with your business. As an inbound professional, you might ask yourself, “How do I connect with my prospects and … Read more

Lead Generation 101: Freebies

Putting that Autoresponder to Work Autoresponders are one of the most important marketing tools that you can have if you are doing business online. In fact, the only thing more important that the autoresponder is your opt-in list! But all autoresponders start out without a list – the list doesn’t exist until your autoresponder mailing … Read more

Simple Lead Generation Ideas You can Implement Today

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Lead Generation: The Core of Your Business   If you are into a business of marketing and sales, then lead generation is your highest requirement to increase the sales and marketing probability of your product. The return on investment on your business is directly proportional to the cost per lead that you get to sell … Read more